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T2F, formerly “The Second Floor” is the first project of PeaceNiche. A community space for open dialogue, T2F provides citizens with a platform for social change through rich cultural activities, public discourse, and advocacy using progressive ideas and the new media. PeaceNiche, a not-for-profit NGO, registered under the Societies Act of 1860, is committed to becoming a vibrant centre of Pakistan’s developing civil society. As part of our ongoing commitment to creative expression and discourse, we are delighted to announce the launch of Faraar, a new media and art gallery for artists, photographers and graphic designers.

T2F Café

Since its relocation, T2F's café offerings have been expanded and new items are added to the menu frequently. Almost everything is 'made from scratch'. Our coffee is freshly brewed, our sandwiches and wraps are delicious, and we bake sweet and savory treats every day. The ingredients used in creating our menu items are handpicked, fresh and mostly local. By buying local we are ensuring freshness, supporting the local grocer, and reducing our carbon footprint. Some of the most popular items include Cappuccino, Chocolate Cupcakes, Baked Crisps, Granola and the Cheese Twists.

There has also been an addition of  ‘Fresh Baked Goodies’ to the menu such as cupcakes, banana bread, cookies and other delicious goodies that are baked fresh at the café daily. Our goal is to provide you with the freshest possible foods at affordable prices. Coming soon to our menu: Salads, soups and more fresh baked goodies. Good food is not a privilege, it is a right and we hope that you will come by to enjoy our food and support our cause!

The café also includes an off-beat selection of books and magazines for browsing, as well as board games and puzzles. Wi-Fi is free and there are lots of power outlets for your laptop using convenience.

Raison d'être

PeaceNiche was born out of a desire to enact transformational change in urban Pakistani society. At one end of the spectrum, capitalism is booming and the new religion is consumerism. Those interested in the betterment of lives tend to focus on feeding the needy, educating the poor, and building hospitals. PeaceNiche wishes to focus on the issue of Intellectual Poverty Alleviation without which no form of social change is likely to take root or prosper. Political will is largely absent in the middle and upper classes owing to a variety of reasons, ranging from apathy to disillusionment. Young people, who are touted as future leaders lack awareness, access to role models, and the desire to move out of their comfort zone. It is essential, if our society is to move forward in any meaningful manner, that the youth and middle classes be engaged and shaken out of a dangerous state of lethargy.

PeaceNiche has its eyes set on the urban city dweller who has had little or no access to culture, including art, music, literature, and film and certainly no platform for creative expression and discourse. By sensitizing the urban elite and middle classes to global issues that affect humanity, through lectures, discussions, talks, and new media interventions, PeaceNiche aims to build political will, thought leadership, and a genuine desire to make a difference.

PeaceNiche is a social entrepreneurship project that blends the best of business practice with the non-profit urge to make meaning rather than focusing purely on the bottom line.

Our key drivers are:

• Intellectual Poverty Alleviation™
• Providing a platform for dialogue, discourse, and creative expression
• Social change through the arts
• Development of a vibrant community of civic-minded citizens
• Advocacy and action (Human Rights, Peace & Justice, Education, Civic Responsibility, Environment, Entrepreneurship, Technology)
• Early Childhood Education
• Youth engagement

The PeaceNiche Board

PeaceNiche is governed by a group of visionary individuals, including writers, poets, activists, musicians, designers, bankers, educators, and doctors. Key members include Sabeen Mahmud, Seema Malik, Ghazala Aziz, Ameena Saiyid, Asif Farrukhi, Arshad Mahmud, Zaheer Kidvai, Zafar Masud, Mahenaz Mahmud, and Nuzhat Kidvai.

T2F Events and Projects

Since its inception on May 15th 2007, PeaceNiche, through its first project, T2F, has hosted over 170 events such as poetry readings, talks, discussions, film screenings, theatre performances, activist art, photo, and design exhibitions, and music sessions. The "Science Ka Adda" series, chaired by Dr. Pervez Hoodbhoy provides a platform for debate and discussion about science and how it impacts our lives. It is now a popular monthly feature and enables citizens to interact with scientists and researchers in a comfortable, informal setting. "In Their Own Voice" is also a monthly series that features published writers and poets who read from their own work, providing insights into politics, language, womens' issues, and a range of pertinent subjects.

T2F's independent bookshop features 500+ titles specially culled from a range of genres including cult fiction, politics, poetry, gender, women's issues, science fiction, art, design, photography, development, and graphic novels. A wonderful selection of contemporary Urdu novels and poetry provide access to content that is not easily accessible.
T2F also features a gallery space that provides a platform to emerging artists, photographers, designers, multimedia artists, and film-makers to showcase their talents. Thought-provoking and challenging themes are encouraged in media that traditional art galleries don't support.

One of our advocacy projects is citizen activism against the E-Crime Bill 2007, amongst the most draconian laws yet to emanate from the Government. T2F is working with a group of activists to spread awareness via blogs, websites, Facebook, YouTube, print media, television, and radio, with the key aim of having the Bill redrafted before it is enacted as a law. Another project involves a support booklet for young people and parents on gender diversity.

Personalities such as Pervez Hoodbhoy, Ardeshir Cowasjee, Ayesha Siddiqa, Justice Retired Javid Iqbal, Dr. Atta-ur-Rahman, Attiya Dawood, Sehba Sarwar, Zeeshan Sahil, Khalid Ahmed, Musadiq Sanwal, Dr. Saad Shafqat, Wajid Jawad, Tina Sani, Asif Farrukhi, Sara Suleri, David Barsamian, Arshad Mahmud, Uzma Aslam Khan, Muneer A. Malik, Sheema Kermani, Intizar Hussain, Shuja Nawaz, Zehra Nigah, Mohammad Hanif, Salima Hashmi, Kamila Shamsie, Adil Najam, Ruhi Hamid, Jacqueline Novogratz, Rasa Chughtai, Shandana Minhas, Muneeze Shamsie, Madeeha Gauhar, Sania Saeed, Alice Albinia, Beena Sarwar, Salman Hameed, Fahmida Riaz, and Basharat Peer, have delivered talks, renditions, and readings at T2F. The informality of the space and the non-conventional, yet tightly managed approach to events ensure intense audience interaction and engagement with speakers.

Media

T2F's events and activities are regularly covered by the print media, television, and radio, including DAWN, DAWN NEWS, Geo, TV One, Radio 1 FM 91, The Friday Times, Newsline, Womens’ Own, GT, Herald, The Daily Times, The News, and the Urdu daily paper, Roznama Aaj Kal.

Partners

PeaceNiche works with and collaborates with a range of partners including The Oxford University Press, Liberty Books, Paramount Books, Intel Youth Network, Teachers' Resource Centre, Maxcom, Radio 1 FM 91, Tehelka, South Asia Foundation, Nukta Art, South Asia Citizens Wire, and Drik Bangladesh.

Outreach

T2F reaches its stakeholders through an opt-in e-mail list, the T2F website and blog, Facebook, Twitter, opt-in SMS alerts, Danka, media coverage, and word-of-mouth. As part of our commitment to the environment and to spending our money wisely, information is sent out electronically.

Next Steps

To broaden its impact, PeaceNiche aims to set up an independent publishing house, teach eastern classical music and appreciation, extend its arts program by working with children, develop an Urdu poetry archive, build a performing arts space, develop a podcasting channel on the Internet to broadcast opinions without impediment, produce short films tackling human rights, and youth apathy issues, organize a global lecture series, work on photography and film projects with children in underprivileged communities, and link up with international NGOs and civil society groups.

Liberty Books now at T2F!

“I find television very educating. Every time somebody turns on the set, I go into the other room and read a book.” Groucho Marx

T2F and Liberty Books have teamed up to bring you an eclectic, hand-picked selection of books covering a range of categories and genres. We also have an excellent collection of Urdu books and low-priced bargain books.

We'll get by with a little help from our friends!

Come and have a coffee at T2F, and while you are here, swap a story, play a game of chess or Boggle, share an idea, read, blow your own trumpet (or any other instrument you bring along), check out our funky murals, and make your own art on our bathroom blackboard.

PeaceNiche is committed to cultural and intellectual poverty alleviation. As a not-for-profit NGO, we count on the generosity of our supporters to enable us to continue our work. Each penny we make is used to enhance our cultural and educational programming, initiate new projects, and meet operating costs.

By purchasing coffee, food, books, t-shirts, and artwork from us, you will make an invaluable contribution to the sustainability of PeaceNiche.

T2F (The Second Floor)
10-C, Sunset Lane 5
D.H.A, Phase 2 Extension
Karachi, Pakistan.
 

Tel:
(92-21) 3-538-9043 | E-mail: mariam@peaceniche.org

Business Hours: 12Noon–10pm DAILY

T2F Highlights:
 

· 

The T2F Café which features various homemade and reasonably priced menu items

· 

Faraar Art Gallery

· 

Music Classes and Photography Workshops

· 

Bookshop with a great, eclectic selection including Urdu titles and bargain books

· 

Conference Room for small off-site meetings

· 

Laser Printing Facilities 

· 

Rental of Gallery Space for corporate events, talks, presentations and performances

· 

Rental studio space designed specially for entrepreneurs, researchers, writers, and creative people

T2F Café: Formerly “The Second Floor” and is the first project of PeaceNiche. T2F is a community space for open dialogue and features a coffeehouse, a bookshop, a rental workspace for entrepreneurs, and a conference room for small off-site meetings.

Faraar Gallery: 
Faraar, which means "escape" in Urdu, is a playground for creative expression and was set up to provide an alternative platform for emerging artists, photographers and graphic designers.

Events:
T2F's events are free or nominally priced making them accessible to young people and students. Many well-known authors, artists, intellectuals, poets, and business people frequent T2F. Companies like Google, Oxford University Press, Shell, Intel, Naya Jeevan, CIO Magazine, HomeExpress, The Indus Entrepreneurs, and Pakistan Software Export Board have held their events, workshops and training sessions here. For more information on T2F events, please visit http://www.t2f.biz/events/ Photographs can be viewed at http://www.t2f.biz/glimpses/

The Experience: T2F wants its customers to feel comfortable and be mentally stimulated. We encourage conversation, dialogue and interaction. There is a game table and a browsing book/magazine shelf as well as a guitar for those who would like to strum a little. Customer service and satisfaction is of the utmost importance. The T2F team prides itself on providing personalized and friendly service to all of the its guests.

Special Services:
We cater in-house events from within our Café. For orders and packages, please call Mariam at 0321-383-3593

Modern Amenities: 
Free Wi-Fi and laser printing facilities.

Take-Away Orders:
Yes

Ambiance:
Warm, Comfortable, Informal, Vibrant & Interactive

Smoking Policy:
There is a balcony for smokers. Indoor smoking is not allowed.

Accepts Credit Cards:
Visa, MasterCard, AmEx

Official Website: http://www.t2f.biz/

Nearest Landmark or Cross Street: Sunset Blvd/ Defence Library

What's New? Classical singing classes, Tabla Classes, Bridge classes, Book Clubs, Comedy nights, Earth Day festivities, Art/Drawing classes, Book Launches and much more! Check out our upcoming events at: http://www.t2f.biz/category/events/

What to Expect: An intellectual and refined atmosphere where you can meet like-minded people. Various interesting events also take place during of the month.  A bookshop, an art gallery and a café with friendly and welcoming staff.

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