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J&S is one of the leading events & experiential marketing
companies in Pakistan. The organization takes pride in
revolutionizing the industry with innovative concepts,
quality management and seamless executions. J&S is a
preferred brand for those who seek attention to detail, high
standards, quality and perfection. The mission of J&S is to
provide corporate and individuals with the highest level of
event planning. We exist to attract and maintain customers.
When we adhere to this maxim, everything else will fall into
place. Our services will exceed the expectations of our
customers. J&S has its finger on the pulse of what is new
and innovative in the marketing and entertainment world;
executing each event successfully for the burgeoning
Pakistani market.
At J&S we maintain ourselves as the leading experiential
marketing and event management agency in Pakistan. We are in
the business of helping clients build their brands and
relationships with their consumers, employees and business
influencers; essentially we ensure brand experiences live up
to brand promises working closely with our clients to offer
a service that sets new standards and benchmarks in our
areas of interest, with our client needs always at the
forefront.
Today’s consumers are
different. They want more from brands. They want to
experience and see for themselves why they should invite
your brand and product into their lives. This is a want that
is being demanded by the enlightened and empowered consumer;
the prosumer, who no longer responds to being assaulted by
one-thing-fits-all branded media messages.
ABOUT US
A company formed with modest
beginnings, J&S grew with the passion for generating
motivations, developing meaningful spaces, stirring emotions
and inducting reactions and to date retaining and building
that underlying passion. J&S has its finger on the pulse of
what is new and innovative in the marketing and
entertainment world, executing each event successfully for
the burgeoning Pakistani market.
Today, J&S has vested interests in a range of different
business activities which are explained in greater detail
later but are listed as follows:
- J&S Marketing(BTL Solutions)
- J&S PR and Media Management
- Active Studio
- J&S Events
- J&S Media Solutions(Video Production)
- Jashan Weddings
- Zaffron Catering
EXPERIENCE
J&S over the years has
successfully conceptualized, implemented and archived
quantifiable targets with respect to corporate,
non-corporate and self-generated events. The firm today has
experience of over 800 events and promotions of varying
durations and desired results.
With each successful project undertaken the firm has managed
to strengthen confidence and motivation within the core team
and build meaningful relationships with its extended team
i.e. business partners, suppliers and vendors. A well
integrated network of alliances has been the key to the
firm’s ability to execute events in an industry which is
only now being realized.
INFRASTRUCTURE
The firm takes pride in its
ability to build teams and develop its human resource. Each
department is horizontally and vertically integrated keeping
easy flow of communication. The departments are broadly
divided into the following:
Brands: Responsible for
building quantifiable target driven exercises inclusive of
market and media centric approaches within creative concepts
and on-ground activities.
Operations: Involved in bringing paper work to
physical form and shape. Also responsible for all factors
regarding production and event execution.
Creative: Responsible for devising creative concepts
and ideas for events and promotions.
- Design: Involved in merging creative concepts with design
and visual communication. Pre-event layouts are also worked
in this department.
Marketing and PR: Involved in attaining maximum media
mileage for all client and self made events, activations,
promotions, etc. This department also takes care of artist
and celebrity Marketing and PR needs.
Finance: Facilitating all above departments above
with budgets and all manner of financial administration and
assistance.
J & S MARKETING
We are a one-window solution
to varying business requirements, our services are driven to
meet business objectives & deliver quantifiable results in a
timely & effective manner in both, the entertainment and the
corporate sector through choice of ATL, BTL, or special
events category. Corporate activates include Brand Architecture, PR, BTL,
Direct Marketing, Direct Mailing, Trade Incentive Program,
Promotional Schemes, Exhibition & Trade Shows, Rural
Marketing, Focused Group Promotions, Merchandising, Database
Generation Schemes, Database Profiling, Lead Generation
Seminars, Lead Tracking, Channel Management and Conferences. Entertainment Activities
include Concerts, Special Events,
Celebrations, Cultural Shows/ Festivals, Fashion Shows and
Lounge Parties.
Targeted communication- Dazzle
the senses, touch the hearts, and stimulate the minds.
Support big product launches or new innovations, to address
niche audiences or to reach out to the customer who
otherwise is non-reachable by mass media. With the economy
affecting even smaller businesses, customers have more
choices than ever. Customers not only want typical features
and benefits (quality, fair price, positive brand image)
that the product offers, but now take it as given.
This challenges companies to
refocus their marketing strategy to a stronger appeal to
attract customers, and that answer lies in ‘experiences’. If
the company can dazzle the sense, touch the hearts, and
stimulate the minds of its customers, their appeal will be
broader, deeper, and offer long lasting connections (i.e.
future sales)
J&S PR and Media Management:
Public Relations involve the
cultivation of favorable relations for organizations and
products with its public through the use of a variety of
communications channels and tools. Equally backed by a
strong marketing plan, a PR & Media Plan can make the
difference between a name making the cut, or just another
one on an endless isle shelf.
In the dynamic and ever
growing market of today, to break away from the
painstakingly mundane routine of mass advertisement, PR
helps fill in the void of connecting advertisements with a
public by introducing the element of third-party
credibility. By effectively targeting a specific “public”,
be it your employees, customers, vendors or management
staff, PR gets the message across in a credible manner.
At J&S, we approach each
client’s specific needs with the sensitivity and attention
it so carefully requires to produce an effective and
tailored result. A systematic modus operandi and an eye for
detail, one that parallels global industry standards, is
what comes as part and parcel of the J&S 360° experience. We
specialize in building brands and brand identities, and with
that in mind our goal is to understand your brand, its
identity and your requirements in order to better represent
your brand. Our team is capable of handling a multitude of
projects, be they the simplest or the most daunting of
tasks; whether it’s building better awareness for your
company, introducing a new brand/product in the market,
managing crises that threaten your company and its brand
image, or building goodwill amongst your company’s target
market through community, philanthropic and special
programs.
J&S SPECIALIZED SERVICES
We provide effective solutions
for all your conference management, reservations and travel
needs guaranteeing a high quality, cost-effective approach
to producing a professionally managed conference. J&S
Conference Management Services manage your entire
conference, from start to finish, from site selection to
on-site facility management; J&S Conference Management
Services take responsibility for your conference providing
assistance in the area of your choice so you can focus on
the conference agenda.
Our services include:
- Complimentary contract review and guidance
- Conference Registration
- Hotel Room Block Management
- Overall On-Site Management
- Exhibit Management
- Project Management and Coordination
- Budgeting and Financial Coordination
- Technical Program Coordination
- Publication Management
- Mailing List Management
- Conference And Attendee Surveys
- Site Selection and Contract Negotiation
- Facility Management
Coordination of:
- Tax Assistance
- Grants Procurement Assistance
- Travel Services
- Ground Transportation
For a free consultation please visit our office to discuss
your event requirements. We encourage meetings by
appointment to ensure our personalized service to everyone
who visits us at Iris. We look forward to welcoming you and
assisting you through one of the most important events of
your life!
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