|
As one of the
first beauty institutes in Pakistan, Depilex is proud to be
celebrating its 30 year anniversary as one of the most
well-known and successful salons in the industry. Now, with
a total of twenty-six branches, Depilex continues to serve
its loyal clientele in the same professional and dedicated
manner they did 30 years ago. This full service salon and
beauty institute, which specializes in valima and bridal
make-up, also offers many other services which range from
basic to luxurious, such as manicures & pedicures, haircuts, styling, special skin treatments and massages. Depilex has been home to
some of Pakistan’s greatest artists
and has contributed in launching the careers of many of
Pakistan’s fashion and beauty icons.
THE HISTORY OF DEPILEX
Depilex has worked with the country's leading multinationals
like Coca-Cola, Pepsi, Gul Ahmed fabrics, Al-Karam Fabrics,
Molty Foam, Tulsi Saunf Supari, Resham Lawn, Lux, Supreme
Diamond Foam, Bio-Amla, Tibet, Head and Shoulders and
Energile, Nike, Dubai Shopping Festival, Nokia, Damas Dubai,
Ghanati, Khalid Khalil ( UAE designer), Khaleej Times,
Emirates Women and more.
Depilex also has to its credit the grooming of international
celebrities such as Mrs. Margaret Thatcher, Late Lady Diana,
Princess of Wales, Jemima Khan, Madam Noor Jehan,
Christopher Lee (for the movie Jinnah), James Fox (for the
movie Jinnah), Marie Atkins (for the movie Jinnah), Shaka
Fatima ( Queen of Dubia) and Lady Christopher Lee (Long Time
Chanel Model). Others who have frequented Depilex on various
occasions include Mrs. Goldsmith, Mrs. Nusrat Bhutto, Mrs.
Kulsoom Nawaz Sharif, Lady Annabel, Mrs. Wasim Sajjad,
Tehmina Durrani, Faryal Gohar, Yana Gupta (Miss India), Malaika Arora, Diya Mirza, Ms Suroti, Deeno Mooria and
Ghinva Bhutto.
In addition,
Depilex had held joint promo ventures between 1980 and 2001
with Faiza Sami, Farida Qureshi, Ansa and Rubina, Yasmin
Khan, Deepak Perwani, Mehmood Bhatti (Paris), Coca Cola
Bottlers, Wrangler Jeans, Guerlain Cosmetics, International
Women's Club, Business and Professional Women's Club, The
American School and SOS Villages.
Depilex Karachi is headed by Nighat Misbah whose background
in medicine helps her better understand her client’s
concerns and allows her to provide excellent makeup and skin
services and consultation. Besides being a gem of a person she
is an excellent makeup artist, with a high skill level and
years of experience in the Pakistan beauty industry.
Depilex now has 25 branches in
Pakistan and one in Dubai. Plans are underway to
open new branches in England and the US.
THE EXPERTISE BEHIND DEPILEX
Today, 30 years down the line,
Masarrat, the creator of Depilex, can reminisce over the eventful three decades
spanning her successful venture into the world of Depilex.
Her trailblazing approach and brilliant
conceptions has had an astounding impact on the beauty business in Pakistan,
paving the way for today’s highly successful world of
Pakistani fashion and beauty. Prior to the start of Depilex,
this business was limited to Chinese parlors that offered
few services and little creativity in hair and makeup
styles. Depilex revolutionized the
business with its innovative ideas and concepts in the
beauty industry. Masarrat had obtained a thorough training in
the field of beauty therapy, and even after years of
experience still goes for refreshers every now and then to
keep Depilex up-to-date. Even with the many salons that have
come up within the last 30 years, Depilex remains to be one of the leading bridal make-up salons in
the country.
Depilex has created a name that is synonymous
with health and beauty in Pakistan and internationally. Over the years, Masarrat
has been an icon in the field and people
have come to trust and revere her a a respectable and
admirable professional in the industry. This prestigious
reputation has been earned by 30 years of commitment,
dedication and skill and hard work.
Consistency in high standards is one of he main reasons behind the success of Depilex. Masarrat is
fully trained and well versed in
the art of makeup. Skin and hair require careful and
technical handling, and therefore Masarrat ensures that the
Depilex staff is fully trained and attentive to the needs of
the client. The Depilex Beauty Clinic and Institute has
contributed to the art of beauty therapy in aspiring
beauticians throughout the country during the history of
Depilex.
Depilex strives to create a professional and relaxing
ambiance for its clients and guests. From the moment you're
greeted, you know that customer service and satisfaction are
a priority at Depilex. We welcome you to any of our salons
for an experience of top quality beauty treatments and
bridal make-up.
|
|
